Dark Inertia Studios Privacy Policy

Effective date: May 29th 2018

This privacy policy governs your use of games, websites and services created by Dark Inertia Studios LLC. Specifically this policy applies to www.darkinertia.com, Age of Rivals and all other sites or games that are owned or operated by Dark Inertia Studios which call collectively the “Services”.

By visiting our sites and playing our games, you agree to accept this Privacy Policy, as well as our Terms of Service. We may periodically update this Privacy Policy by posting a new version on darkinertia.com. We may also send an email or provide notice within our Services when this Privacy Policy changes. Your continued use of our Services after the effective date will be subject to the new Privacy Policy.

Our Privacy Policy explains:

  • What information we collect
  • Why we collect your information and how we use it
  • Who can see your information
  • How long we retain and how we protect the information we collect
  • The choices you have about your personal information

What Information We Collect

We collect information in two ways: (a) information that you provide and (b) information that we automatically collect.

Information You Provide

  • Email address when you chose to sign up for our mailing list on one of our Sites or when you chose to create an account to play on of our Games
  • Username and password to protect your account
  • Your contact information if you contact us
  • Other data you chose to give us (such as data to regain access to a lost account)

Information We Collect Automatically

  • Information about your account and game progress
  • Your IP address and mobile device ID
  • Information about your device, such as device name, operating system, browser type and language
  • General location information
  • Information about your use of the Services such as gameplay information and interactions with other players

Information We Collect from Third Parties

  • Information from Facebook if you decide to link your account (Facebook ID, profile picture, friend list, email address)
  • Information from platforms that the games run on (to verify payments)

Why We Collect Your Information

To make the Services work

We process information necessary to perform the contract we have with you to provide you the Services to

  • Create your account to allow you to play our games
  • Verify and confirm purchases
  • Provide and deliver products and services you request
  • Send you communications related to the working of Services

To improve the Services

We have legitimate interest to improve the Services and make them better for our players to

  • Improve the player experience of the Services
  • Customize your play experience with the Services
  • Send you related information such as updates and support messages
  • Enable you to communicate and play with other players

Who Can See Your Information

In certain situations, others may be able to access your information.

We may also disclose your data to protect the rights, property or safety of others.

How long we retain and how we protect the information we collect

How long we retain your information

We keep your information for as long as your account is active or as needed to provide you the Services. Note that if you ask us to remove your personal data, we will retain your data as necessary for our legitimate business interests, such as to comply with our legal obligations, resolve disputes, and enforce our agreements. When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we will either remove it from our systems or depersonalize it so that we cannot identify you.

How we protect your information

We strive to keep your information safe through a variety of security measures. Personal data that you provide to us is stored on secure servers to protect against loss, misuse, unauthorized access or alteration. Please be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches.

The rights and choices you have about your personal information

Opt-out of marketing emails and other direct marketing

You may opt-out of receiving promotional communications, such as marketing emails from us by following clicking on the Unsubscribe link in any such email.

Opt-out of targeted advertising

You can opt-out of interest-based advertising on mobile applications by checking the privacy settings of your Android or iOS device and selecting “limit ad tracking” (Apple iOS) or “opt-out of interest based ads” (Android). Please note this does not opt you out of being served ads. While you do have choices to limit personalized ads that are tailored to your interests, you may receive generic ads.

Access the personal data we hold about you

If you request, we will provide you a copy of your personal data in an electronic format.

Your other rights

You also have the right to correct your data, have your data deleted, object how we use or share your data, and restrict how we use or share your data. Please contact us at support@darkinertia.com to make a request in respect of your rights. We will use commercially reasonable efforts to respond to your request within 30 days of receiving such request. If we cannot honor your request within the 30-day period, we will let you know the reasons why and when we expect to be able to fulfil your request.

Age Limits

We do not use our Services to knowingly solicit data from or market to children under the age of 13. Children under 13 should not use or attempt to use any of our games, websites or services. If you are under 13, please do not attempt to use our games, websites or services or send any information about yourself to us. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us at support@darkinertia.com. We will delete such information from our files as quickly as possible.

Cookies and Similar Technology

Like most online services, we and our partners use cookies and similar technologies to provide and personalize the Service, analyse use, target advertisements and prevent fraud. You can disable cookies in your browser settings, but some parts of the Service may then not function properly.

Contact us

If you have any questions regarding privacy while using our games, websites and services, or have questions about our practices, please contact us via email at support@darkinertia.com.

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